OUGD502 Personal and Professional Practice Studio Brief 02 Taking Care of Business Briefing and Starting out Ideas

We got the second part of the PPP module for this year was briefed today and is detailed below.

We had previously sorted out our groupings and I am really happy with the way it worked out. Including myself we have six members: Billie, Josiah, James Ashley and Declan. This is a real mix of styles and creative processes and I think this could either go really well or really wrong. One thing that is comforting is the fact that we are all equally hard workers, so there shouldn't be too much discord on that front.

We simply started by talking about what kind of designers we wanted to be and we all agreed that we didn't like to be pigeon holed into one discipline even though there might be things that we are better at than others. We knew we wanted to be interdisciplinary so we looked at a few studios that might be in the same field of practice. Josiah suggested This Is Studio because they dabble in a number of areas including curation and other creative fields that we all want a chance to experience.

This is really exciting and exactly what I had in mind when I consider the brief because design for me is all about experiencing new things and meeting new people.

We then went through a number of name ideas and unique selling points like With Us, stemming from the idea that we want to design in collaboration with our clients to produce what they want and to create something innovative. We came up with the tag line 'design with clients not just for them'. We also looked at other options like Bracket,  Badj (our initials and Kaizen which means constant improvement in Japanese. We agreed not to settle on one just yet and to set up a Facebook page and skype one another regularly over the holidays. WE set each other tasks to do before we got together again and my task was to research the types of company and their suitability for our purposes. I think it might also be worth looking up more studios in a similar ball park to our selves to ask for advice and further information on setting up our business.