Stephanie di da load of internships basically, throughout her studies and then moved to a summer internship straight out of college. This then lead to connection with elmwood where she then became a junior designer.
The continued expansion of elmwood is mostly because to the large clients that hey have in all areas. This means that they have to local funds and connections to set up more studios. They have a number of large clients for whom the work is less creative which pay the bill and keep them going so that they can work on the smaller more creative clients.
We were given an hour long brief, to highlight the fast working environment of professional graphic design. Our of a hat we got a company or organisation. Ours was The Medieval Alliance an 14th Century Re-enactment company. We came up with a concept based around the shape of medieval coins and the fact that there would be two sections to the company "heads or tails" heads for the adults to get involved in serious historically accurate re-enactment and tails for the kids, something more educational. We talked about how this could integrate with UX design online and the use of live feeds to allow people to get involved in the fighting.
Although we came no where near winning (probably last really) I think it was a lack of clarity in our explanation of the concept that let us down not really the concept its self although some simplification there would have gone a long way.
We were given an hour long brief, to highlight the fast working environment of professional graphic design. Our of a hat we got a company or organisation. Ours was The Medieval Alliance an 14th Century Re-enactment company. We came up with a concept based around the shape of medieval coins and the fact that there would be two sections to the company "heads or tails" heads for the adults to get involved in serious historically accurate re-enactment and tails for the kids, something more educational. We talked about how this could integrate with UX design online and the use of live feeds to allow people to get involved in the fighting.
Although we came no where near winning (probably last really) I think it was a lack of clarity in our explanation of the concept that let us down not really the concept its self although some simplification there would have gone a long way.
Overall this is the only time I have had an overwhelmingly positive reaction to a visiting professional talk. I love the work that they do and most of all the collaborative way that they do it. I want to get in touch and possibly try and get an internship if possible. I also want to look into applying to do some lettering for their spring sumer window art display, because it looks like a great project and a way to get to know the studio better.
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